SEO Myths: The Explanations To Common Misconceptions Of SEO

Overview

There are some myths about SEO that should not follow. There is a lot of information available & we need to pick the legit explanation.

• Keywords in a domain name will help in ranking: This concept was working before 2008 and but now a day this will not work. So if you are purchasing a domain that has your business-related keywords will not help you to rank your website for those keywords. Just try to follow Google SEO guidelines and optimize each page of the website for 2 to 3 business or service-related keywords. As you all know, content, or let me say this fresh content or new relevant content is more important than some other factors to rank a website for that keywords.

• Sitemap.xml is going to boost your website ranking: Sitemap XML is a webpage which a content URL link of a website and is mainly used by google to identify new or modify URL dates/times. So if a website has a sitemap.xml page google boat will check that page and index those updated on new pages according to sitemap XML information. So there will be no impact in ranking if a website has a sitemap.

• Nowadays Meta tags will not help in ranking: This is another big myth with SEO about meta tags. Still, the meta tag is a very imported ranking factor as meta tags provide basic information about the page.

  In meta tag we generally cover the below things:

  1. Title tag

  2. Meta Description

  3. Keywords

  and maximum times google will display these detail on the SERP page.

  A paid campaign like Google ads will help in SEO ranking

  There is no relation between paid campaigns and SEO in terms of organic ranking.

• Directory Submission Still Works
  

  We used to do 100+ directory submissions to get backlinks for a website. But now a day, directory submission is not playing that much role in terms of getting quality backlinks or in ranking factors for any keywords.

• SEO is a One-time Activity: SEO is not a one-time activity and we need to change our strategy from time to time or when google updates are happing. We have to always be consistent and increase the content quality and quantity and maintain the quality of both on-page and off-page.

• Including the Target Keywords in anchor text has no value: This is a very very important point. We should always use related keywords for a particular URL to get links to boost the ranking for that keyword with respect to that URL. So Still anchor text with URL is the main factor for SEO.